#GetSOM via @MsBoomNYC
After launching the longer-form content options, Instagram confirms to TechCrunch that it has internally prototyped an Instagram Partner Program that would let creators earn money by showing advertisements along with their videos. By giving creators a sustainable and hands-off way to generate earnings from IG, they might be inspired to bring more and higher quality content to the platform.
The program could potentially work similarly to Facebook Watch, where video producers earn a 55% cut of revenue from “Ad Breaks” inserted into the middle of their content. There’s no word on what the revenue split would be for IGTV, but since Facebook tends to run all its ads across all its apps via the same buying interfaces, it might stick with the 55% approach that lets its say creators get the majority of cash earned.
Make that Money!
Instagram may finally let IGTV video makers earn money
#Instagramads #Monetize #Technews #BoomGotyou #StraightOfficialMag #Technology #Videos #Marketing #Advertise #Business