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KANYE PUSHES THE ENVELOPE
The ongoing beef between Kayne West & Drake has been elevated to new heights. Along with verbal shots fired at each other, West pushed the envelope this week. He took advertising for his Donda release to new levels. This is a move that will hit Drake close to home. As the two artists vie for Billboard spots with West’s Donda release on Sunday and Drake’s Certified Lover Boy release slated for September 3rd, Kayne went so far as to place DONDA billboards throughout downtown Toronto (Drake’s hometown).
HipHopDX reports that the two artists jumped their rivalry off after Drake took a jab at Kanye on Trippie Redd’s “Betrayal,” to which Ye responded by channeling his inner Joker and exposing Drake’s home address on social media — a move that got a Joker-esque chuckle out of the OVO rapper. This move by Ye shows that the beef is ongoing and shows no signs of slowing down anytime soon.
Both Donda & CLB boasts several big name features. Drake listed some of his features on the billboards including JAY-Z, Future, Lil Baby, 21 Savage & Young Thug. Kanye’s ongoing story is how verses from Chris Brown and Soulja Boy were removed from the album. Both artists have voiced their angst towards the Chicago MC. Iit should be a sight to see how this long-lasting feud will pan out over time.