Goat Vibez Interviews

Inside the Rhythm: Unlocking Music Success with Nathaniel The Great and the Rise of the Great Ones Label

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Nathaniel The Great
(Photo Cred: Sheen Magazine)

Get To Know Nathaniel The Great

In the latest interview, we are treated to an intimate conversation with the R&B sensation Nathaniel The Great. The episode delves deep into the creative process behind Nathaniel’s latest hit with Pushin Keys, which has become an anthem for all seasons, particularly resonating with the ladies who love to groove.

The discussion transitions into the revelation of a new venture, the Great Ones label, a collective designed to shape the future of not just musicians but also the visionary designers and videographers who are shaping our culture.

The Great Ones Label

Nathaniel takes us through the strategy behind the Great Ones label, which transcends the traditional music label model by integrating a distribution and marketing platform to support artists post-release. This model is set apart from existing services like DistroKid or TuneCore, offering a more holistic approach to artist development.

He also shares his triumphs with his IT company in the tech hub of Atlanta and discusses plans for securing TV and movie placements, effectively becoming an aggregator and expanding his reach in the entertainment industry.

Our interview also covers the personal challenges Nathaniel has overcome to reach this pinnacle of his career. It also includes insights on an upcoming tour with R&B powerhouse Jacquees. His story is one of perseverance, learning, and the drive to succeed against all odds. For aspiring R&B artists and songwriters, the episode is packed with practical advice.

Nathaniel The Great stresses the importance of understanding the business framework of music, suggesting that immersing oneself in resources that outline deal structures is crucial for anyone aiming for the big time.

Nathaniel The Great

In Conclusion

Collaboration emerges as a key theme in this episode. Nathaniel encourages creatives to embrace the spirit of working together and to view the unexpected as an ally. He reminds us that producers are often on the lookout for talented songwriters, offering a more accessible path to placements than attempting to connect with artists directly.

He extends appreciation to the fleet DJs for their unwavering support and urges all creatives to mesh with the community for potential opportunities.

The interview concludes with Nathaniel The Great offering bespoke music services such as dub plays, drops, and custom song versions. He calls for engagement and interaction, emphasizing the power of simple connections in the music industry.

Nathaniel The Great
(Photo Cred: shoutout atlanta)

#GetSOM via @swag100 & click here to see more Goat Vibez Interviews

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Bottega Boyz | The Elite Liquor Ambassadors


Liquor has become one of the most valuable marketing tools for artists. Some of the highest earning musicians in the industry makes majority of their money from liquor. A new brand has emerged and is determined to get their piece of the industry. That brand is Bottega Liquid Metals.

Bottega Boyz

WHO ARE THE Bottega Boyz?

The Bottega Boyz have been making their mark all around the country and building the brand awareness. If you are attending a high profile event more than likely it was sponsored by them. We’re talking concerts, private parties, rap battles, tours and clubs. The Bottega Boyz most likely have their hands involved.

Half The Hustler (CEO of Bottega Boyz) sat down with SWAG 100 for an exclusive interview. SWAG 100 is a celebrity podcaster/journalist that is personally sponsored by Half and also the newest member of the ambassador team.

Bottega Boyz CEO

Half The Hustler/Straight Official/Goat Vibez Questionnaire

SWAG 100: Tell us about yourself.

HALF THE HUSTLER: I’m Corey Michale, CEO of the BOTTEGA BOYZ. The streets know me as Half The Hustler. I’m a mover and shaker in the entertainment world. A brand ambassador for Bottega Liquid Metals. You could catch me in videos with French Montana, Benny The Butcher, Dave East and Fivio Foriegn to name a few.

Tell us more about the Bottega Boyz and the Bottega Babes.

Bottega Boyz and Bottega Babes is a company that I started to bring awareness to the brand. Sort of like what the Cîroc Boys do for Cîroc. We go out and turn the clubs up. Turn the VIP up, we get the bottles popping and create a buzz to where people start asking questions about the bottles. In return, people ask how can they acquire the bottles or become apart of the team. We are group of club promoters, DJs, photographers, models etc… A puzzle that I put together.

Why did you choose to work with Bottega Liquid Metals?

Because they reached out to me. They believed in me and what I had going on. It didn’t cost me any money. I always tell people if someone tells you they believe in you’ll know by what they’re willing to invest into you from the start. They believe in me invested in to me, told me what I’m worth and showed me what I’m worth. I’m rocking out with them!


How did you first hear about Bottega?

One of their reps reached out to me on Instagram and asked me how would I like to work with the brand.

Who were some of the first influencers to embrace you and your product?

Some of the first were Larry Tan, Gillie Da Kid, Eness, Black Ink Crew and Benny The Butcher. They showed love from day one and to this day. French Montana shows me love in all of his videos with the brand. Philadelphia was instrumental, Mikey – O a promoter started letting us come in and do some stuff. A big model from Philly name Desani Dawls show us love from the jump. It has been a long 6 years.

How were you able to put together a team of brand ambassadors from all over?

I’m very vocal and easy to talk to. I began to hold a interview in my head. Like, is this person fit for this brand. I look for artist and models. I look for DJs and photographers. I’m doing events. We have artist & celebs we’ve pushed. Like yourself SWAG. You have a podcast and the product is always present in the public eye when the viewers tune in. Every thing is conducted in-house. We’re able to circulate money within the our unit.


What’s the overall goal for the Bottega Boyz & Babes brands?

My endgame is to own my own liquor company. My owning branding company. To get get other brands to reach out to me for their needs. I’ve had several companies contact me. They weren’t willing to pay me my worth. I’m professional at staying grounded.

Who are some celebrities that have associated with the product?

From French Montana, Dave East, Black Ink Crew… The list can go on and on. Plenty of people have tasted & loved the product. We were able to get the product in video placements, most recently had the product placed in P Valley. It’s no ceiling to this we already blew the roof of this. Just to add some more Brett Michaels Jim Jones and a bunch of Love and Hip-Hop crew members, salute to you SWAG 100 for getting Mama Jones and the whole Jones clan involved. Shout to SWAG 100, the podcast we see y’all, you know he’s an official Bottega Boy.

Do you have a favorite bottle of Bottega? Which one and why?

That would be Bottega Rose’. I like the tartness of it. When it’s ice cold, served with cut-up strawberries. It releases nodes you need to taste. People drink to get drunk. I drink to taste and actually critique what it is I’m drinking. For me is the Bottega Rose’ Gold.


Did anything or anyone inspire you to get in this business?

Nothing really inspired me. A company reached out to me. A hustler in mind, a company offering me 100 cases of each flavor. I was able to sale the bottles and move on. It didn’t workout like that. It became something I loved doing. Being in the clubs popping bottles, to be able to flood a VIP section. I became inspired by the attention. Example my Instagram went from 700 -21k.

Shout to Swag 100 & Straight Official Magazine for having me and big ups to the whole team everyone world wide hustling and grinding providing for their families. This is a lifestyle.

#GetSOM via @swag100 & check out more of his content right here.

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