Tevin Studdard with 24 of his favorite friends from Long’s Bakery (Photo Cred:



TEVIN STUDDARD has been going HARD over the past few weeks for his community! Born and raised in Indianapolis, IN, Tevin has become both an overnight success and a narrative changer for his city. Ever since he went viral with a rap song about Long’s Donuts last year, the WISH TV 8 personality and entrepreneur has set the bar for putting all his people on. Tevin is built for providing prosperity to his brothers and sisters by any means necessary!

Tevin Studdard-Longs Bakery Music Video
Tevin and Ruben Studdard (Photo Cred: Indianapolis Monthly)


Studdard became widely popular through the production of songs and music videos for collegiate and high school sports teams. Talent runs deep in the Studdard bloodline as Tevin is the cousin of Ruben Studdard, the first African-American male to win American Idol. Tevin used music as a escape from the real life tragedy that altered the course of his life.

“I had a cousin that was killed outside my grandma’s house when I was in school,” Studdard recants. “It was kinda just a defining moment for me. I was depressed and ended up at that time dropping out of school. Music was where I could find hope. It was an outlet of expression for me.”


Going after his dreams with veracity, Tevin would catch the attention of some of the city’s most influential people. He recalled the time that his music made it to WNBA legend Tamika Catchings. “My senior year of high school I sent some songs to Tamika and she really liked them,” he said. Seeing the opportunity to get one step closer to his goal, Tevin came to Tamika with an ultimatum.

“I told her if she liked my music then could I write a song for the Indiana Fever,” he said. “But, the catch was that if the song was good enough for the Fever, then she would let me perform it at Conseco (now Bankers Life) Fieldhouse. She gave me her word and I jumped in the studio like Superman!”

It’s like the worst that they could tell me was ‘no’. If you got the dream inside of you, work your behind off it.”

Tevin Studdard on his go-getter mentality
#SaturdaySpotlight feat. Tevin Studdard


Flyer for Tevin Studdard’s grand opening of Tevin’s Vision (Photo Cred: KPRN.TV)

I caught up with Tevin a few weeks ago as he celebrated the grand opening of Tevin’s Vision. On a Wednesday afternoon, Tevin reached out to 100 small business owners and from his newly acquired building inside Washington Square Mall. Tevin would flood the dying establishment with 133 total business owners! Stores like Sears, Montgomery Ward and LS Ayres which occupied the building years ago could never warrant this much traffic! Tevin was filming a new online series called To-Go Plate. He invited chefs and restaurant owners to sample their dishes and highlight their respective businesses.

Tevin Studdard photoshoot for Tevin’s Vision (Photo Cred: Tevin Studdard Twitter Page)
Tevin Studdard on the set of his new online series “To-Go Plate” which features Black chefs and business owners (Photo Cred: C3 Photography & Media)

From there Tevin would proceed to meet and greet with every single vendor that was in the building. I watched as Tevin took plate after plate from every chef! He proceeded to canvas the mall and shake hands and embrace all the vendors in attendance. It was a testament to how much Tevin wants his people to win. On October 2nd, Tevin will be doing it all over again with the second helping of Tevin’s Vision with the goal to have over 200 business owners and vendors on site!


(Photo Cred: Tevin Studdard Facebook Page)
Tevin Studdard with the masses as he celebrated the grand opening of Tevin’s Vision in Washington Square Mall (Photo Cred: Tevin Studdard Facebook Page)
(Photo Cred: Tevin Studdard Facebook Page)

One day you’re gonna wake up with your dreams staring you right in the face. You better be ready.

Tevin Studdard

It was a pleasure to meet with such a motivated and driven individual! Stay tuned in for our live interview with Tevin. As always, we thank you for tuning in to the #SaturdaySpotlight and tune in weekly for more dope content!

Tags : #SaturdaySpotlightArtistsBusiness OwnersInterviewsStraight Official MagazineStraightofficial.comTenthLetterMediaTevin StuddardWish TV 8

The author TenthLetterMedia

Capturing the lifestyle and culture of Hip-Hop, Jay Mill (TenthLetterMedia) is an entertainment journalist from Indianapolis, Indiana. For over a decade, Jay has worked to shine the light on the Indianapolis Hip-Hop scene. Providing engaging and entertaining content, Jay leads his team at Straight Official Magazine to be THE source of all things going on in the world.

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